Crypto Exchange Bitget Joins Forces with MotoGP

In 2025, crypto exchange Bitget has teamed up with MotoGP, a premier motorcycle racing series, to synchronize cryptocurrency trading and speed.

The collaboration will see Bitget become the regional partner for select Grand Prix events in Europe and Southeast Asia. This partnership officially began at the Mugello Circuit during the Italian Grand Prix, focusing on bridging precision engineering and algorithmic characteristics.

Supporting Athletes and Sports

Bitget’s mission to drive crypto adoption through strategic partnerships includes its recent collaboration with LALIGA in Southeast Asia, Latin America, and Eastern markets. It also supported Turkish athletes like the wrestling world champion, boxing gold medalist, and national volleyball team.

The partnership aims to support multiple high-profile MotoGP events including those in Italy, Germany, Spain, and Indonesia. This move is aimed at catering to both crypto enthusiasts and motorsports fans.

Racing is a sport of milliseconds, while trading involves micro-decisions; Bitget believes this collaboration will highlight how successful outcomes on the track and in markets depend on smart moves and performance.

At Mugello Circuit, key opinion leaders (KOLs) and media will gain behind-the-scenes access to the paddock and rider interactions within a Bitget-branded experience. Trackside activations, VIP experiences, and cross-platform digital initiatives are part of this campaign.

MotoGP was chosen due to its core values—precision, innovation, and micro-decision making—which align with Bitget’s motto: “Make it count.” This partnership follows previous collaborations with Lionel Messi, Juventus, and LALIGA, underscoring Bitget’s commitment to bridging the gap between cryptocurrency and culture.

Currently, Bitget serves over 120 million users globally with a daily trading volume of around USD 20 billion. It is available in 150 regions and countries.