Enhanced Payment Solutions via Integration

The integration introduces a new plugin that allows PrestaShop users to connect to payabl’s comprehensive payment infrastructure. This enables over 250,000 PrestaShop merchants to offer customers more than 300 local payment methods, card acquiring services, multi-currency support, fraud protection measures, and real-time reporting features.

Optimizing the Checkout Experience

This partnership aims to provide a seamless and secure checkout process for online merchants. The integration ensures that customers have access to an optimal payment experience, with reduced friction points and enhanced security measures.

The Growing E-commerce Landscape in Europe

According to Forrester, ecommerce sales are projected to increase by 16% from €389 billion in 2024 to €565 billion by 2029. Contributing factors include a stronger economic environment, the rise of omnichannel strategies, price transparency, and expanded cross-border marketplaces.

Addressing Customer Concerns

A key concern in this growth is the checkout experience. Payabl’s research indicates that 43% of customers would not return to a retailer due to a poor checkout experience. To address these concerns, payabl has expanded its services and made them available through PrestaShop.

Recent Updates from Payabl

In June 2025, payabl launched Virtual Business Cards as part of its suite of services, providing businesses with better control, security, and visibility over their spending. These cards are designed to enhance B2B payments for ecommerce companies, start-ups, and scale-ups managing supplier budgets and travel expenses.