ConnectPay teams up with InSoil for expanding into the EU market.

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Green finance firm InSoil has joined forces with fintech provider ConnectPay to integrate payment infrastructure directly into its investment platform.

This collaboration aims to enable users to conduct financial transactions right on the InSoil website, enhancing both transaction efficiency and compliance for investors and agricultural borrowers.

The integration will offer InSoil users access to features such as personal IBAN accounts, multi-currency settlements, and digital wallets. According to ConnectPay officials, it will also allow for easier reinvestment of funds without manual account topping up, while ensuring adherence to European Crowdfunding Regulation standards.

Improving Access to Sustainable Agricultural Financing

InSoil operates in countries such as Lithuania, Latvia, Poland, Bulgaria, and Portugal, facilitating loans starting from EUR 100. The company supports the adoption of regenerative agricultural practices across Europe and plans to expand into additional European Economic Area markets.

This partnership with ConnectPay, a licensed electronic money institution based in Lithuania, is seen by InSoil representatives as a significant step towards providing investors with more secure and streamlined ways to participate in sustainable agriculture projects. Centralizing financial services under one platform also helps manage international payments and complex cash flows more efficiently.

At present, InSoil has more than 14,000 investors and has financed loans for over 2,500 farms. The company is committed to reducing CO₂ emissions by 1 gigaton by 2050 as part of its broader effort to promote climate-neutral agricultural practices.

Industry estimates suggest that achieving this goal may require up to EUR 35 billion in investment within the EU during the first year alone.

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