New Payment Solutions Hub in Brazil

Next-generation payment solutions provider Juspay, with its headquarters in India, has recently launched operations in Brazil. The company aims to establish itself as a key player in Latin America by setting up its first hub there.

Growth and Expansion Strategy

Juspay already enjoys a substantial customer base within the region, enabling it to expand organically beyond its Indian origins. Its international network now encompasses more than 1,200 payment experts working across diverse markets such as India, the United States, United Kingdom, Singapore, and Dubai.

Market Opportunities in Brazil

With a significant unbanked population and the innovative integrated payment system, PIX, Brazil stands out among the world’s fastest-growing digital payments markets. Other notable trends include the rise of digital wallets and embedded finance. As Juspay enters this market with over 211 million inhabitants, it plans to offer merchants advanced infrastructure that optimizes approval rates, reduces costs, and delivers seamless payment experiences.

About Juspay

Based in India, Juspay provides a wide range of payment services including one-click checkout solutions, payment orchestration, network tokenization, 3D Secure authentication, and fraud management. The company is also known for its end-to-end white label age payment gateway and real-time payments infrastructure tailored for banks.

Recent Developments

Following the establishment of a hub in Singapore and raising USD 60 million in a Series D funding round earlier this year, Juspay’s expansion into Latin America marks an important milestone. This move aligns with the company’s commitment to bringing its proven payment solutions to new regions while leveraging its extensive experience in digital payments.